AI Insights · Timothy · January 2022
Top 5 Music and Podcasts Apps in Bulgaria for Q4 2021
Explore the performance of the top 5 music and podcasts apps in Bulgaria during Q4 2021, highlighting trends in downloads, revenue, and active users.
In the fourth quarter of 2021, the music and podcasts app market in Bulgaria saw interesting trends across the top 5 applications. The data, provided by Sensor Tower, offers insights into weekly downloads, revenue, and active users for these apps.
Shazam: Find Music & Concerts experienced a steady revenue stream, peaking at around $8 in the last week of September and mid-December. Weekly downloads remained consistent, with a notable increase from about 4.2K to 5.5K towards the end of December. Active users fluctuated slightly but generally hovered around the 260K mark, ending the quarter at approximately 275K.
Spotify: Music and Podcasts showed a varied revenue pattern, with a significant peak of $107 in early November. Weekly downloads saw a remarkable spike from 3.4K to nearly 4.8K at the end of November, maintaining around 4.5K by the end of December. Active users saw a slight increase, starting from around 220K and peaking at 250K at the end of November before stabilizing at around 230K.
YouTube Music demonstrated strong revenue performance, particularly in late September with a peak of $2.1K, and consistently high figures throughout the quarter. Weekly downloads were stable, ranging from 1.5K to 2K, with a slight upward trend towards the end of December. Active users remained stable, averaging around 170K throughout the quarter.
TIDAL Music: HiFi sound saw consistent revenue, with peaks around $299 in late September and December. Downloads saw a significant spike in mid-November, reaching 4.8K, and maintained a higher level around 1.5K by the end of December. Active users followed a similar trend, peaking at approximately 17.2K in late November and ending the quarter around 16.3K.
Apple Music had a relatively stable revenue stream, with minor fluctuations and a peak of $24 in early November. Downloads showed a gradual increase, starting from 807 and reaching 1.3K by the end of December. Active users also saw a steady rise, beginning the quarter at around 9K and ending at approximately 9.7K.
For more detailed insights and data, visit Sensor Tower's platform.